AI Insights · Timothy · January 2025
Top 5 iOS Business Apps in Russia: Q4 2024 Performance
Explore the performance trends of the top 5 business apps on iOS in Russia during Q4 2024, highlighting downloads and active user metrics.
In the fourth quarter of 2024, the Russian iOS market saw notable trends in the business app category, driven by the top five applications. Here’s a detailed look at their performance based on data from Sensor Tower.
Госключ from Минкомсвязь РФ experienced a significant rise in weekly downloads, peaking at about 86K in late November. However, a decline was observed towards the end of December, with downloads falling to around 29K. The app maintained a strong presence with weekly active users reaching a high of approximately 374K in late November, before a drop to around 173K by the end of the year.
Мой налог by ГНИВЦ, АО showed consistent weekly downloads, reaching a peak of about 53K in late November. Active user engagement was robust, with numbers fluctuating between 1.2M and 1.8M throughout the quarter.
The Госуслуги Авто app also from Минкомсвязь РФ had stable download figures, starting at 41K and ending the quarter at approximately 30K. Active users hovered around 300K to 400K, indicating a steady user base.
Работа и вакансии на hh by HeadHunter saw a decline in downloads from 35K to 14K by the end of December. Despite this, the app maintained a significant number of active users, consistently engaging over 1.6M individuals, though a downward trend was noted towards the quarter’s end.
Lastly, Ozon Job from OZON.ru showed a rise in downloads early in the quarter, peaking at about 41K in early November, but then declined to approximately 31K by year-end. Active users increased steadily, reaching over 94K in late November, demonstrating growing user engagement.
For more detailed insights and data, visit Sensor Tower's website.
